What’s on the cards for tourism in 2021, you ask? Well, let us tell you! From self-service to remote working, here are a few key trends you need to know to prepare for the new state of travel this year.
Guests are searching terms related to sustainability and eco-friendliness twice as often in January 2022 compared to the previous year.
Recommend locally owned businesses & restaurants
Showcase how your guests can engage with local experiences and culture
Display sustainable intiatives on your website
Offer guided hikes, kayak tours, or bike hire
Offer WiFi and phone charging cables
Advertise the above on your website and social media with user-generated content!
Offer package deals that include accommodation and experiences
Provide the ability to purchase extras while booking online
Level up your rate management and implement dynamic pricing
Despite this, traveler report seeing few options inclusive of all types of travelers when booking a vacation. This presents an opportunity to differentiate your property and fill this gap.
Represent a range of people, cultures and backgrounds in your advertising
Consider where your property is wheelchair friendly and whether you can include ramps and other accessible options
Embrace your uniqueness! Consider what makes your property unique that guests love
Share how guests can immerse themselves in local cultures
Advertise nearby towns and hidden gem attractions